What is RAG (Retrieval-Augmented Generation)?
RAG connects a language model to your own documents, database, or knowledge base at the moment you ask a question. Instead of relying only on what the model learned during training, it retrieves the most relevant real content first, then generates an answer grounded in that content.
Retrieve, then generate
Index your content
Documents are split into chunks and converted into vector embeddings, stored in a vector database.
User asks a question
The question is also converted into an embedding to compare against your indexed content.
Retrieve relevant chunks
The system finds the most relevant pieces of your content based on similarity to the question.
Generate grounded answer
The LLM receives the retrieved content as context and writes an answer based on it, often with source citations.
RAG vs. relying on the model's training alone
Answers stay current — update your source documents and the system reflects it immediately, no retraining needed.
Answers can cite their source, which matters for support, legal and compliance use cases where trust is non-negotiable.
Far cheaper to build and maintain than fine-tuning a model on proprietary data.
Reduces hallucination significantly, since the model is answering from real retrieved text rather than guessing from memory.
Common RAG applications
Customer support chatbots
Answering questions from your actual product documentation and policies, not generic training knowledge.
Internal knowledge search
Giving employees instant answers from company wikis, policies and past reports instead of manual search.
Legal & compliance document Q&A
Answering questions about contracts and case files with citations back to the exact source document.
Frequently asked questions
Is RAG the same as fine-tuning?
How much data do I need for RAG to work well?
Can RAG completely eliminate hallucinations?
Can you build a RAG system for my business?
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Have Content That Should Be Answering Questions?
Turn your documents and knowledge base into a grounded, citable AI assistant.